California Pizza Kitchen rolls out Yumpingo across US sites

January 14, 2020

 

 

 

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US restaurant brand California Pizza Kitchen has partnered with restaurant intelligence platform Yumpingo across its sites. California Pizza Kitchen piloted Yumpingo’s one-minute digital review platform software at three flagship restaurants in Los Angeles in August and the software will now be rolled out across all 181 US outlets in the first half of this year, starting next month. Yumpingo delivered more than 93,000 in-the-moment responses from consumers visiting the three trial sites. Mike Mader, senior vice-president of global strategy, planning and transformation at California Pizza Kitchen, said: “This is providing real-time insights at scale and unparalleled speed that’s allowing us to up our game in delivering best-in-class hospitality.” Yumpingo chief executive Gary Goodman added: “To gather so much meaningful insight from only three sites means our partnership will give California Pizza Kitchen unprecedented reach into the preferences of its guests and enable its teams to feed more happiness across its entire system.”

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