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A single data-driven change delivers 6X ROI for Rosa's Thai Cafe

We've just released a new case study and for the first time we've definitively shown that decisions made based on Yumpingo data more than pay for our service:

Rosa's Thai Cafe was able to generate an immediate 5% uplift in sales across just six weeks, thanks to a decision to trim prices on dishes identified through Yumpingo as underperforming on value.

Since partnering with restaurant intelligence company Yumpingo in 2018, the London-based restaurant group has been empowered by data-driven decision-making – healthily growing both its sales and guest experience metrics at the same time.

"Yumpingo isn’t just giving us data, it’s highlighting actionable insights and paying for itself many times over. We wouldn’t go back to making decisions without it." - Gavin Adair, Managing Director at Rosa’s Thai Cafe

This case study demonstrates how some seemingly minor (but well-informed) pricing changes alone paid for Yumpingo’s services six times over.


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