Harness your customer insights to improve your business. Find out how customer sentiment data can help colleagues in all areas of your hospitality business.


Thousands of restaurants already rely on Yumpingo to take out the guesswork and see their business through the eyes of their customers.

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Decisions with confidence for Boards

See your business through the eyes of your customer to truly understand what’s driving happiness. Shape your strategy, make decisions with confidence and focus resources in the right place.

"This is a game-changing way of looking at guest feedback. It is a magical breakthrough.


And I don’t say that lightly – I have a very high bar."

Jim Hyatt


"Yumpingo isn’t just giving us data, it's highlighting actionable insights and paying for itself many times over.  We wouldn’t go back to making decisions without it."

Gavin Adair

Managing Director


Complete visibility 

for Operations teams

Understand what your customers truly think. See how guest happiness varies between sites and introduce consistent KPIs. Highlight strengths and work on weaknesses in your front- and back-of-house teams by focusing your support. 

"It’s been a revelation in terms of our Ops.

We’ve always done what we thought, or the team thought, or a random guest thought is going to be right.

But we’re now getting real-time feedback to really show what’s right - and at a scale that’s incredible compared to any kind of reviews we’ve had before."

Emma Deabill

Director of Operations

"Providing the guests a voice in the easiest way possible has been our priority for some time, given our counter service format it’s been almost impossible - now the Yumpingo platform allows us to do just that.

In a retail world dominated by data, the restaurant part of our business has always felt a little left behind, Yumpingo will allow us to bring data driven decision making to this part of our business."

Simon Maclean
Food & Hospitality Proposition

Smarter decision-making

for Food teams

Streamline and enhance the menu development process, armed with the knowledge of what your guests love about your food or would like to change.Manage consistency of each dish across a shifts and locations on one place.

"Yumpingo has really given us the tools and confidence to make better informed decisions, faster.


We are constantly optimising in terms of flavours, plating, pricing – with immediate feedback.


We can now identify development and operational issues

so much more clearly."

Gavin Healy

Head of Back-of-House Operations


Clear focuses 

for General Managers

Get clear daily, weekly and monthly focuses to drive up NPS in your restaurant. Set targets and reward successes in your team.

"During Monday morning meetings, my chef and I assess which food has scored well and which hasn’t and what we are going to do about it.


Our staff are really engaged and get involved as much as they can."

Daniel Heyworth

General Manager


Sentiment-led targeting

for Marketing

Manage your online reputation on public review sites, all in one place. Profile customers based on sentiment to re-target happy regulars and win back detractors.

"We’ve always taken guest feedback seriously, but we’re now able to give a voice to that silent majority and gain some incredibly powerful insight.


We’re able to shape our brand experience and focus on what really matters to our guests across everything we do. Word of mouth is key to us and we can now hear genuinely what every guest thinks and how we can fix things straight away.


An added bonus has been the volume of data we’ve captured  and how we’ve managed to rebuild our database to pre-GDPR volumes."

Lisa Owen

Head of Marketing


Get started today

Find out how Yumpingo can help your teams serve more happiness to every guest, across every shift, every single day.

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